The Knowledge Park is designed to support the growth of the knowledge industry in the Province of New Brunswick. Its principal objective is to provide clustering opportunities for companies that are engaged in research, development and application of technologies related to such fields as information technology (IT), biotechnology, education, engineering, health care, forestry and agriculture. These and other technology fields are areas of expertise found at UNB that support the park's other main objective: the facilitation of technology transfer and other partnerships involving academia and the private sector.

Amenities include: on-site daycare, access to meeting rooms, on-site showers, walking trails, bike racks, access to public transit, close proximity to the University of New Brunswick, shopping and restaurants.